Job Summary

Responsibilities

Plan, develop and manage TutorMe's event marketing program and design unique experiences - online and offline - to build awareness and generate demand
Research and qualify relevant conferences and industry events in collaboration with sales
Manage events calendar, and produce event "briefs" to coordinate all aspects of each event (e.g. agenda, timelines, venues, suppliers, giveaways, booth, staffing, budgets)
Recommend and negotiate TutorMe's involvement in industry events (e.g., attend vs. exhibit vs. sponsor vs. present)
Partner with sales team members to drive pre- and post-show follow-up strategies that draw leads to our booth, and convert those leads into qualified opportunities
Provide support for on-site TutorMe reps; handle logistical tasks including shipments, registrations, booth service ordering, team prep, travel, booth set-up and/or take-down
Work with Marketing and Sales teams to manage measurement of event impact through SFDC reporting, evaluate event/campaign ROI, and present on recommendations for improvement
Conduct post-event wrap up and analysis (onsite event execution as required)
Build relationships with customers and industry players to collaborate on events as co-presenters, panelists, guest speakers, etc.
Assist with ad-hoc projects, such as TutorMe team events, smaller-scale customer events, etc.

Requirements

5+ years B2B event management experience including tradeshows/conferences, field events, and virtual events/webinars
Excellent project management skills with proven ability to successfully manage and execute multiple projects with different priorities and stakeholders
Self-motivated and desire to work autonomously
Clear, thoughtful communication skills (verbal and written) with strong interpersonal skills
Impressive portfolio of previously managed events
Proven track record of working with B2B sales organization to build and deliver results
Ability to consistently set and meet deadlines
Experience with end-to-end event program production from conception to completion - including third party and suppliers management, booth design, branding, logistics and AV requirements, webinar platforms management, demo set-up, audience acquisition, sales engagement and follow-up
Demonstrated problem-solving and critical-thinking skills
Comfortable working with cross-functional groups and executive leadership
Ability to travel as required
Proactive, entrepreneurial style; eager to take initiative in a fast-paced, dynamic environment
Excited to help improve student success outcomes in education