We require a skilled, experienced Digital Marketing Officer to join us. He/she will be expected to create and shape our brand image, our story, and that of our clients through engaging digital campaigns.
He/she will also be responsible for Media Planning and Media Buying operations-related activity and coordination of assigned digital campaigns across all Consulting, her affiliates, and all digital brands in her portfolio.
Minimum Qualification:Degree
Experience Level:Mid level
Experience Length:2 years
Responsibilities:
Own the leadership and innovation on media planning, media buying, and optimization exercises to enable brand awareness, penetration, and growth.
Develop a go-to-market brand communication strategy.
Lead the development of media plans in line with brand-specific communication strategies.
Responsible for the development of content pillars, content calendar, and community mgt.
Responsible for website marketing, SEO, and SEM
Work synchronously with media purchases, third-party platforms, and Ideazqution Consulting internal stakeholders to deliver effective and efficient digital media plans.
Perform monthly media planning and scheduling behind the leadership of digital media activities and internal stakeholder engagement.
Put together analytical reports and AAR documents
Analyse post-campaign Media results on a brand and channel-specific level to identify opportunities to improve future campaigns among other responsibilities.
Requirements:
First degree in Mass Communication, Marketing, Business Administration, and other closely related disciplines
2 - 3 years of experience in a fast-paced marketing agency
Capability in writing strategic marketing and implementation plans
Digital marketing skills with the ability to perform activities on Google Advertising, Facebook Business Manager, LinkedIn Ads, Email Marketing, and SEM
Understanding of data analytics and reporting.
Superior understanding of the Nigerian media landscape
Knowledge of and experience with the use of media and digital tools.
Knowledge of and experience with content strategy, curation/creation, deployment, and marketing mandatories across all digital marketing platforms
Salary: 150000 Naira