Responsibilities
Work together with marketing, product and sales teams to create engaging content for partner programs
Create a narrative and voice to communicate our value to the market
Undertake content marketing initiatives to achieve business objectives
Develop editorial calendar and ensure deadlines are met
Deliver engaging content on a regular basis & inspire team members
Edit proofread & improve content
Analyze website metrics and utilize A/B testing
Share content through various channels, ensuring strong web presence
Receive customer feedback and generate ideas to increase customer engagement
Shape and communicate our mission & vision
Monitor product distribution & consumer reactions
Measure and report on all marketing campaigns and assess ROI, LTV
Requirements
Proven work experience as Content Marketing manager
Experience as a content creator or writer is essential
Experience in cyber security, performance optimization or any related spheres
Hands on experience with SEO and web traffic metrics
Editorial mindset with an ability to predict office preferences
Excellent ability to write and communicate in English
Experience in identifying target audiences and devising effective campaigns
Understand of web publishing requirements
Expertise in social media platforms
Strong analytical skills