Job Summary

Responsibilities

Optimize how freemium works for our business by optimizing revenue from our free plan while adhering to our values of generosity and transparency
Own Buffer Free plan end to end
Own all in-product upgrade and payment paths
Understand and instrument all CTAs and upgrade journeys
Drive data analysis to understand upgrade path performance
Design and implement experiments to improve the rate of both trial and free-to-paid conversions
Understand why users upgrade (or not)
Collaborate with design to create experiments, improve UX around upgrade paths
Work with your team’s engineers to implement experiments
Ensure the overall integrity of our telemetry (event tracking & analysis tooling)
Work with other PMs to implement experiments and changes across products
Coordinate launch and go-to-market planning in partnership with product marketing
Collaborate closely with product, design, engineering, data, and marketing to drive the ideation, research, design, and development of customer-focused features and improvements
Keep your team focused and excited to solve customer problems by connecting the work they do to our customer’s success and our larger mission
Build alignment across product teams, our leadership team, and other stakeholders

 Skills and Experience
0+ years of product management (that’s not a typo, we’re happy to teach you the “product stuff”!)
Very strong data analysis skills
Understanding of key SaaS metrics including MRR, Churn, LTV, ARPU, and how these metrics impact one another
A deep sense of curiosity
An understanding of what makes a product high quality, with an extremely sharp eye for detail and intuitive user experiences
Strong customer focus and empathy
Your friends would describe you as rigorous and highly organized
Strong understanding of the product-led growth model and how freemium works within that
Experience working with a global team of product managers, designers, engineers
Adept at pairing data with product intuition to always keep product decisions moving forward 
Clear and concise written skills with an ability to distill and communicate complex topics
Bias towards action with an ability to drive results near term as well as the ability to zoom out and connect the day to day work to our large mission