Job Summary

Responsibilities

Synthesize and work directly with a variety of stakeholders and multiple data sets to derive sophisticated data solutions and dashboards
Support the Marketing team with analytics, data visualisations and reporting
Effectively communicate any data insights in strategy meetings with stakeholders, and promote data-informed decision making in the marketing team
Measure the impact of newsletters, social media and influencer campaigns, print and online media advertising, and marketing partnerships.
Creating reports and developing strategic insights from analysis of digital marketing campaigns globally
Maintaining and owning existing data pipelines/dashboards and ensuring accuracy
Serve as a data expert and steward to successfully support operational needs
Ensure that data is managed in compliance with Web 3.0 values, GDPR and industry regulations
Evaluate the ROI of the different initiatives and provide recommendations for improvements
Collaborate with Sales Development and Products teams on performance analytics initiatives

Requirements
Bachelor’s or higher degree in Mathematics, Statistics, Machine Learning, Computer Science etc.
Commercial experience using SQL experience and using data visualisation tools (PowerBI, Data Studio or Looker)
3+ years of experience as a Marketing Data Analyst, Data Analyst, Analytics Manager or similar role
Data-minded and results-focused with experience in measuring the impact of promotions, campaigns etc
Comfortable working in a privacy-focused and GDPR-compliant environment
Ability to take, absorb and action feedback from multiple partners and leaders across the business.
Strong interpersonal and communication skills with the ability to effectively collaborate with all management levels
Excellent project management and organisational skills
Motivated, proactive, self-starter with a positive can-do attitude and ability to easily adapt to changing priorities and directions
Experience in using the web, product analytics and ad platforms (Twitter, Google Analytics, HubSpot, Salesforce, Mixpanel)