Job Summary

 Specific responsibilities will include:

Build a rich understanding of our customers, and distil that into a set of buyer personas, a segmentation framework, and an ‘Ideal Customer Profile’ for a more refined understanding of Product Market Fit
Develop positioning and messaging for new products & features; create related content and collateral to enable Sales
Build & lead Go-To-Market process, working in collaboration with Demand Generation, Sales and Product teams, to ensure a smooth, effortless rollout of new products or features
Collaborate with Content and Demand Gen teams to develop conversion-focused content and activities including webinars, blog posts, podcasts
Produce case studies that capture the success stories of our customers and partners
Those who are successful will progress quickly, either as individual contributors or following a management path.

Requirements

5 years minimum experience working within Tech & Marketing Orgs, with demonstrated experience in a product marketing capacity
Strong quantitative analytical ability and excellent communication skills.
Experience and/or passion for assessing different category positioning opportunities
Demonstrated ability to clearly communicate complex concepts in clear and accessible language
Cares deeply about the climate and ecosystems of the earth
Is a self-starter who thrives in constantly evolving environments, ideally with early-stage start-up experience