Job Summary

Responsibilities
• Create various content (videos, photo-shoots, articles, info graphics) with relevant tone and style, adhering to the respective style guides
• Coordination of the photo-shoots (get items from designers, make up and manage mutiple players at the shoot.
• Plan and create a calendar for the content to be used across all our channels, increasing engagement with our audiences and stakeholders.
• Plan and execute marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
• Building brand awareness and increasing brand value and profitability.
• Increasing product sales and market share.
• Editing and proofreading content before publication
• Utilize various digital publishing platforms to create structured drafts
• Target content to specific audiences and focus on trending topics
• Develop creative ideas, suggest new innovative ways of delivering digital content and keep up-to-date with the latest digital marketing trends
• Overseeing the production of advertisements, promotional materials and mail campaigns
• Conduct keyword research and employ SEO best practices to optimize content
• Analyse web traffic to measure the success of the content (e.g. conversion and bounce rates)
• Collaborate with marketing and design teams to illustrate articles

Requirements
-Proven work experience as a Content Creator
- Portfolio of published articles
-Experience developing and managing social media campaigns across channels