Responsibilities
Ideate and manage various cross-platform consistent brand storytelling to educate, engage and inspire action.
Write clear, attractive copy with the distinct Interlay voice suited to our audiences. Content may vary from technology-driven articles, blog posts, whitepapers, site copy, video storyboards, etc.
Provide editorial and proofreading support, and interpret high-tech documents into comprehensive briefs catering to the full spectrum of our audience
Collaborate with designers, PR, and other professionals on large- and small-scale marketing projects (e.g., email campaigns and landing pages)
Conduct high-quality research and interviews, and additional source content
Use SEO principles to maximize copy’s reach
Requirements
Experienced Blockchain/Crypto/DeFi content writer
Experienced Educational Guides & Learning Courses, tutorials content creator
Experienced Technical Educational Content (DeFi, Crypto, Blockchain, Self Custody/Multisigs, Protocols, DAO, Web3, etc.)
Long-Form Evergreen Content, Partner Case Studies, Whitepapers, Lightpapers, Thought leadership content, Blog and Social media posts, etc.
In-depth knowledge of DeFi/Crypto projects, concepts, and lingo.
Other: Infographics, Market Research, OpEd, Explainer Videos, etc.