Job Summary

As the Senior Email Marketer, you’ll be responsible for

Pulling interested prospective customers through the purchase via automation flows

Optimizing Flows performance on an ongoing basis

Guiding the campaign development team with making concrete decisions by providing insights on historical performance, suggesting audience segmentation, and product highlights

Track acquisition & lifetime value KPIs for our client’s email marketing campaigns

Set-up and launch email campaigns, SMS, push notifications inclusive of marketing, lifecycle and transactional email programs

Review campaigns to ensure creative content, links, and copy are all correct

Stay up to date and current on eCommerce trends and insights

List management and audience segmentation

Measure and track campaign performance

Build cohesive and organized presentation decks to get stakeholder’s buy-in on your ideas

Set up data dashboards inside Klaviyo & analyze data effectively for conclusive insights

What we expect:

Experience working with Klaviyo or similar eCommerce ESP platform

2+ years of Email Marketing experience

Strong project management skills, highly organized and demonstrated ability to execute projects on time or early

Must be able to operate both strategically and tactically in a high-energy, fast-paced environment

Strong verbal and written communication

Fluent in English

Experience with working with project management tools such as Slack, Asana, etc.

Be results-driven, with a desire to succeed and hit targets;

Experience with analyzing data