Head of Market Research

  • 100% Remote
  • Remote
  • 26 Apr, 2022

Job Summary

Responsibilities

Build and foster close relationships with key industry analysts and influencers in the cloud, developer tools DevOps and PaaS segments
Provide proactive outreach and manage strategic inquiries and briefings to ensure analysts and influencers are familiar with and up-to-date on Platform.sh business initiatives, important news, and product launches/updates
Develop and manage our analyst engagement and reporting calendars to identify areas of potential coverage
Collaborate with our product teams to complete surveys, questionnaires and vendor assessment reports (MQ, Waves, MarketScapes) that garner positive placement
Working in conjunction with subject matter experts from our Product and Engineering teams, respond to analyst requests for information and coordinate compelling responses that eliminate any confusion and positively position Platform.sh as a leader
Provide strategic value back into the marketing and sales organizations by relaying and providing competitive intelligence, insights and other key findings around current trends, use cases, and verticals
Manage analyst engagements at conferences, field marketing events, industry trade events, virtual events, and webinars
Secure positive analyst/influencer reviews and quotes for use by our PR and customer advocacy teams
Help produce compelling long form content as well as beautiful slideware that explain our competitive landscape and our place in it
Coordinate and mentor the pool of analysts – assign priorities and mentor them to creating great quality content

 

Requirements

A caring mindframe and an empathetic spirit. The ability to think from other perspectives is a tool we ask of all employees
You are interested in the cloud, and have experience with digital teams or engineering departments
You feel strongly about climate change and want to participate in a company whose mission is to be a positive agent for change
You have a very good grasp of the market – you know how to analyze the growth strategy of a company, their branding, what is churn, what vertical integration looks like

  • Share The Job

Be the first to see Marketing Jobs


Similar Jobs

marketing associate

  • Job Id: 363
  • Job Type: Full Time
  • Location: Africa
Premium Job

Marketing Manager

  • Job Id: 458
  • Job Type: 100% Remote
  • Location: Remote
Premium Job

Head of Growth Marketing

  • Job Id: 1470
  • Job Type: 100% Remote
  • Location: USA
Premium Job

Email Marketing Specialist

  • Job Id: 563
  • Job Type: 100% Remote
  • Location: Remote
Premium Job

Content Marketing Specialist

  • Job Id: 663
  • Job Type: 100% Remote
  • Location: Remote
Premium Job

Subscribe Our Newsletter!

Be the first to know when a new job is posted on Simply Remote. Subscribe with your email below.